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Privacy Outrage: How to Avoid it When You Can and Mitigate it When You Can’t

Privacy Communication

Privacy Outrage: How to Avoid it When You Can and Mitigate it When You Can’t

Organizations don't stumble into privacy crises — they build them. Audit every new product and feature before launch: What data are you collecting? Who gets it? What did you promise users? If you can't answer those questions clearly, neither can your customers.

This Year’s Strategic Relationships: Do You Have What You Need?

Proactive Communication

This Year’s Strategic Relationships: Do You Have What You Need?

Most of us spent months planning this year's objectives. Fewer stopped to ask whose support, approval, or adoption do we actually need to get there?

The Rise of Privacy Tech: Defining the Privacy Tech Landscape 2021

Privacy Communication

The Rise of Privacy Tech: Defining the Privacy Tech Landscape 2021

Privacy tech companies blur together with generic alphabet-soup marketing that obscures what their products actually do. Standing out means understanding privacy as cross-functional, engaging the community, and solving real pain points; not just selling compliance fear.

Exercising Influence as the Security Team: Look for Friction Not Just Fuel

Proactive Communication

Exercising Influence as the Security Team: Look for Friction Not Just Fuel

Sometimes in security, we try to win people over by pushing harder, missing the friction that prevents them from exercising the behavior or decisions we need.

The Communication Theory of Resilience: 5 Tips for Security & Privacy Organizations

Proactive Communication

The Communication Theory of Resilience: 5 Tips for Security & Privacy Organizations

The Communication Theory of Resilience gives security and privacy teams strategies to build collective strength through communication instead of individual grit. Forward-looking orgs develop these processes before crises hit, because building infrastructure during incidents is always harder.

Sincere and Effective Apologies

Sincere and Effective Apologies

Effective apologies require surrendering power and control. Organizations must recognize forgiveness doesn't equal trust, stop expecting victims to act like harm never happened, and focus on accountability to begin rebuilding relationships.

Metacommunication and Bug Bounty Programs

Metacommunication and Bug Bounty Programs

Bug bounty programs run on async text where unspoken cues make or break researcher relationships. Effective teams focus on outcomes over winning arguments, explain decisions without defensiveness, and invest in trust to maintain productive long-term partnerships.

Measuring Communication Effectiveness in Security and Privacy - Research, Analysis, and Evaluation

Proactive Communication

Measuring Communication Effectiveness in Security and Privacy - Research, Analysis, and Evaluation

Without effective communication, IR is sluggish, policies go unenforced, leaders make uninformed decrees, audits tank morale, and external confusion breeds mistrust. There's never been a better time for security and privacy leaders to upgrade their comms skills.

Preparing for Task Loading During Incident Response

Incident Response

Preparing for Task Loading During Incident Response

Proactively planning for task loading in our incident response gives us more cognitive capacity to take in and make sense of more elements of the situation.

Resilience is a Team Sport Chief Security Officers Must Learn How to Coach

Proactive Communication

Resilience is a Team Sport Chief Security Officers Must Learn How to Coach

One of the most overlooked aspects of incident response is how the culture, communication, and resilience of security teams will change.

Steering Clear of ‘Privacy Washing’

Proactive Communication

Steering Clear of ‘Privacy Washing’

Privacy communications that claim commitments without acknowledging potential harms is privacy washing; a manipulation that erodes trust regardless of legal outcomes. Comms pros must understand privacy harms, because public perception operates independently of legal liability.

Rescue Diving and the Psychology of Security & Privacy Incidents

Incident Response

Rescue Diving and the Psychology of Security & Privacy Incidents

Like rescue diving, most security and privacy incidents stem from poor judgment, cutting corners, insufficient prep, and panic. Teams can prevent the majority of incidents by proactively assessing situations with communications professionals before they snowball.

The Socially Responsible Tech Company

Proactive Communication

The Socially Responsible Tech Company

Tech's perverse incentives reward firefighting over prevention, rushing products out and keeping comms teams on standby for disasters. True social responsibility requires internal leaders with the backbone to challenge irresponsible decisions before they become crises.

What is a Security or Privacy Incident? Hiccups, F*ck Ups, and Give Ups

Incident Response

What is a Security or Privacy Incident? Hiccups, F*ck Ups, and Give Ups

Most orgs only disclose what's legally required, ignoring everyday hiccups, avoidable mistakes, and routine apathy that cause more long-term damage than major breaches. Proactive comms across low-risk, high-frequency incidents builds muscle memory before real crises hit.

Communication Gaps in Security and Privacy

Incident Response

Communication Gaps in Security and Privacy

Security and privacy teams hit avoidable crises when they only call communications pros after incidents strike. Treat communication strategy like compound interest -- invest early in relationship-building, incident prep, and resilience before you need crisis management.

The Origin of Discernible

Company Updates

The Origin of Discernible

Discernible helps security and privacy teams build internal influence and communicate business value, shifting from reactive crisis management to proactive strategy that prevents incidents before they happen.